Creating my new logo
Wednesday, May 21st, 2008
Step 1:
IFor my new site look I wanted to create a new logo. I started with the idea that I wanted a new logo, I also wanted to use a blackletter type font, kind of chunky. so I began with some reference material and a pen and pad.
I then played with the second “e” and the “r” turning them backwards in order to give the logo more balance, I liked it and went with it.

Step 2:
After I got some ideas down, I took them to the scanner and dropped them in Illustrator. I played with highlight strokes, inner artwork (as you can see in the blue) as well as various font thicknesses and decorative squiggles as can be seen in the final.
Step 3:
Once I had the lettering the way I wanted I began adding more styling. I referenced other calligraphy and decorative, fancy squiggles, playing with different strokes until i was happy with the basic design
Step 4:
I then took the design on over to Photoshop. I did some ideas for the entire site design so that I could match the logo colors up. I added a light stroke and tried various fills and gradients. You can see below that I had a few variations, one day I thought it was perfect and the next I was changing all the colors and size.
Final Product
I am happy with the final product. i hope you enjoyed seeing the creation process of the Glenerd logo.






I would like to give some thoughts on the quest which I am undertaking, where that point began and where I hope it will take me. Not long ago the new year was approaching and a relative of mine came to my house to talk with me and my wife about our financial goals and some services he could do for us. Long story short I didnt sign-up for anything but it really got me thinking more about my own financial knowledge, I decided that I needed to get more self education on the subject.